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Optimizely Optimizely

The world’s leading experimentation platform, empowering marketing and product teams to test, learn and deploy winning digital experiences, every time.


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Optimize your digital experiences and achieve the greatest return on investment in SaaS.

Built for the enterprise

A single platform for both experimentation and personalization, where ideas, tests and results are easily prioritized and shared across teams.

Best in class usability

Consumer-grade usability that lets you start anywhere, then rapidly scale up experiments and share data across your organization.

Eliminate digital guesswork forever

Apply the scientific method and patented stats to see yields jump by 5x or more across all your digital products, commerce and campaigns.

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