Customer discoveryLearning about users' needs and problems through conversations and observation before starting to design solutions.

326 Customer discovery articles

29 Jun 2023

Mastering Client Interviews - Applying the Principles of “The Mom Test” for Effective Questioning as…

Customer discovery Design thinking User research UX process

24 Jun 2023

From Overlooked to Revenue Driver - Embedding UX Practices in a Digital Marketing Agency

Business strategy Customer discovery User research UX strategy

24 Jun 2023

Loyalty Amplified - UX Case Study Fueling Retention & Repeat Purchases in Bewakoof App

Customer discovery E-commerce Product design User engagement

22 Jun 2023

What separates rigorous research from customer conversations?

Customer discovery Design ethics User research UX process

19 Jun 2023

Embrace silence to lighten UX research skills.

Customer discovery Design ethics User empathy User research

14 Jun 2023

Exploring the User Experience of the Adventure Reader App - Insights from Independent User Research…

Customer discovery Usability User research UX process

Nielsen Norman Group

11 Jun 2023

How and Why to Include Users in UX Workshops

Collaboration Customer discovery User empathy User research

UX For the Masses

9 Jun 2023

Continuous discovery – holy grail, or poisoned chalice?

Customer discovery Design thinking User research UX process

9 Jun 2023

EZ Organizer - Discover the Power of DIY Storage Boxes

Customer discovery Design thinking User research

Nielsen Norman Group

4 Jun 2023

Prioritizing User Needs - Vanguard Mobile App

Customer discovery Design ethics User research UX process

31 May 2023

“I wish I could do UX research nicely”- UX Designer

Customer discovery Design thinking User empathy UX process

31 May 2023

How I Landed My First Job as a Founding Product Designer?

Customer discovery Design ethics Product design UX careers

26 May 2023

Turning Ambiguous Ideas Into Explicit Product Solutions

Collaboration Customer discovery UX process UX strategy

26 May 2023

How does a UX designer develop product intuition to create a competitive product?

Customer discovery User empathy User research UX process

22 May 2023

6 Ways UX Design Builds Stronger Customer Relationships

Customer discovery Design ethics Usability User engagement

21 May 2023

UX Features That Boost Revenue of Top Brands

Business strategy Customer discovery User engagement UX strategy

18 May 2023

Strategic UX Research is The Next Big Thing

Customer discovery Design thinking User research UX strategy

4 May 2023

Volunteer mentoring program experience

Collaboration Communication Customer discovery UX process

4 May 2023

Following the Journey of a Chicken Wing (and calling it User Research)

Business strategy Customer discovery User research UX process

Nielsen Norman Group

23 Apr 2023

Data vs. Findings vs. Insights - The Differences Explained

Analytics Customer discovery Design thinking User research

15 Apr 2023

Redefining convenience - a closer look at what customers value most

Customer discovery E-commerce Usability User research

Nielsen Norman Group

9 Apr 2023

How to Create a Successful Livestream-Ecommerce Experience

Content strategy Customer discovery E-commerce User engagement

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