User research
Understanding user behaviors, needs, and motivations through observation, task analysis, and other methodologies.
Articles
Why UX outcomes make better goals than business outcomes
– 29 June 2020
Business outcomes are the easy path to achieving a business goal. However, they don’t necessarily end up with a better experience for our users.
How do you measure delight?
MeasuringU
– 19 November 2019
In this article we’ll review many ways researchers have attempted to measure delight in the published literature.
5 Keys to Ethical Design Research
– 9 September 2019
Five guidelines for ensuring that we treat our participants and interviewees the way we’d like to be treated.
Building successful design systems with well integrated research
– 12 November 2018
A research guide when starting a design system.
Tools
Optimal Workshop
Suite of UX research tools, including tree testing, click testing and card sorting.
UserTesting
Know how users interact with designs and fix UX issues before writing a single line of code.
What Users Do
Platform to help you understand how your customers engage with your website or product.
Userbrain
Watch videos of real people interacting with your website. Hear what users think, see what they do, and start building better products for happier customers.
Courses
User research: methods and best practices
Interaction Design FoundationThis course will give you insights into the most essential qualitative research methods around and will teach you how to put them into practice in your design work.
Books
Researching UX: Analytics
To get the full picture of how users are engaging with your website or app, you'll need to use quantitative evidence in the form of analytics.