Customer discoveryLearning about users' needs and problems through conversations and observation before starting to design solutions.

326 Customer discovery articles

Smashing Magazine

21 Mar 2024

Crafting Experiences: Uniting Rikyu’s Wisdom With Brand Experience Principles — Smashing Magazine

Customer discovery Design principles User engagement

19 Mar 2024

How Insight from Netflix Profiles Doubled Our Conversions

Best practice Customer discovery Design thinking UX strategy

Baymard Institute

14 Mar 2024

Commerce Checkout: Expanded and Updated Checkout Research Findings – Articles – Baymard Institute

Customer discovery E-commerce Usability User research

7 Mar 2024

Do Founders Even Care About Design?

Communication Customer discovery User research UX process

Nielsen Norman Group

1 Mar 2024

AI Chat Is Not (Always) the Answer

Artificial intelligence Conversational design Customer discovery UX strategy

23 Feb 2024

Everything you need to know about Customer Journey Map (CJM)

Customer discovery User research User testing UX strategy

22 Feb 2024

Jobs To Be Done in Product Design

Customer discovery Product design User research UX process

20 Feb 2024

Smooth Sailing or Stormy Seas? Navigating Customer Experience Pain Points with a Smile 😄🌊

Customer discovery Usability User empathy UX strategy

20 Feb 2024

5 UX Development Phases to Create Your Brand’s Voice

Content strategy Customer discovery User research UX strategy

19 Feb 2024

Fostering a Collaborative Onboarding Team to Design Better Onboarding Experiences :: UXmatters

Collaboration Customer discovery User empathy UX process

15 Feb 2024

What Can Economics Teach Us About Conversational AI?

Artificial intelligence Conversational design Customer discovery UX strategy

15 Feb 2024

7 Reasons Why ‘Brand Strategy’ Is Important For Your Small Business In 2024

Business strategy Customer discovery User engagement UX strategy

Interaction Design Foundation

26 Jan 2024

Top 5 Customer Journey Mapping Tools

Content strategy Customer discovery User research

Nielsen Norman Group

26 Jan 2024

Open-Ended vs. Closed Questions in User Research

Customer discovery User empathy User research User testing

Interaction Design Foundation

24 Jan 2024

Before the Design Process Starts: It’s Time to Get Out Of the Building

Customer discovery Design thinking User research UX process

Nielsen Norman Group

12 Jan 2024

Field Studies

Customer discovery Design thinking User research User testing

11 Dec 2023

Ten UX strategies for making digital banking customers happy

Best practice Business strategy Customer discovery UX strategy

8 Dec 2023

Elevate Your Brand - The Storytelling Power

Content strategy Customer discovery User engagement

Smashing Magazine

21 Nov 2023

Creating And Maintaining A Voice Of Customer Program — Smashing Magazine

Customer discovery Design thinking User research UX process

15 Nov 2023

When Resources are Limited - Cost-Efficient Strategies for Delivering an App in Two Months Timeframe

Business strategy Customer discovery User research UX strategy

9 Nov 2023

How to find Generative AI use cases

Artificial intelligence Customer discovery User research UX strategy

Baymard Institute

8 Nov 2023

6 Ways to Get More Out of Your Order Confirmation Page

Customer discovery E-commerce User engagement UX process

© 2024. Made in Manchester by Matt Kevan.